Don't be in the dark - commute smart
24/10/2008
As the clocks go back and we all have to start travelling to and from work in the dark again, Liftshare has joined forces with National Commute Smart Week (26 October - 1 November) to help ease the misery.
The aim of the week is to highlight the number of ways commuters can avoid the depression and despondency brought on for many of them by making their daily commute in the dark. It also highlights alternative modes of transport and the benefits of more flexible working patterns for commuters.
Each day of the week has a specific theme, with Wednesday focusing on cycling and the concept of finding a BikeBUDi to share the ride to work, and Friday focusing on road congestion and road safety (both of which are helped by car-sharing).
"The Department of Transport has reported that 60 per cent of all commuting trips are made by car - we need to find a way to make all those journeys safer and less stressful," said Liftshare's MD, Ali Clabburn.
"Every 1% increase in car occupancy saves over a billion car miles - reducing congestion, pollution and accident tolls. Members of Liftshare.com typically save £1,000 a year and reduce their carbon footprint by sharing their daily journey."
Phil Flaxton, chief executive of Work Wise UK, said: "One of the key aims of Commute Smart Week is to highlight the waste of time and resources single-occupancy car commuting is. Working with Liftshare, we want to demonstrate the benefits of car-sharing in terms of cost savings and the positive impact on road congestion and the environment."
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