School-run.org launched!
03/03/2004

A new website, designed to assist parents in arranging the school-run, has been launched today by liftshare.com - the UK 's largest car-sharing company.

School-run.org will enable parents to search a secure database for free and find other parents with whom to share the school run.

The aim of the scheme is to provide parents and pupils with alternative transport options, and so reduce the number of cars travelling to and from schools at peak hours during the school term.

It doesn't matter whether parents prefer their children to walk, cycle or be driven to school – the scheme covers all forms of transport and enables parents to find an accompanied form of transport to suit their needs.

Schools will need to pay a small licence free to register with the scheme, which could form the keystone of their School Travel Plan.  Alternatively local authorities can buy school-run schemes for all the schools in their area at a reduced rate.

The scheme has been designed so that schools will be able to choose the level of security of their school-run scheme – ranging from full CRB checks for all parents to a password restricted scheme which only gives access to parents of the registered school.

Imogen Martineau, the Project Manager of the scheme, believes that the new website could change the way that school travel is organised in the future:

“School-run.org will change the way that people think about the school run.  The site provides a practical solution to a variety of problems that we all recognise, including congestion, pollution and the rising incidence of childhood obesity.

“School-run.org will assist parents and children identify healthy and sustainable options for accompanied travel – resulting in benefits for children, parents and the wider community.”

For more information, please contact Imogen Martineau, Development Manager, liftshare.com on 07944 401111 or on Imogen@Liftshare.com

URL:  http://www.school-run.org

Notes:

  • School-run.org has been established by liftshare.com, the UK 's largest car-sharing company ( http://www.Liftshare.com )
  • liftshare.com was founded in 1997 by university student Ali Clabburn.
  • liftshare now has more than 49,000 members registered on its national database, and provides services to more than 400 clients including companies, councils and community groups.
  • School-run.org is the latest scheme from liftshare.com and aims to tackle the joint problems of congestions, pollution and the rising incidence of childhood obesity.
  • Schools and local authorities can purchase school-run schemes for their area on-line.
  • Each registered school is then given a home page within school-run.org where parents can register their journeys and search for other parents for FREE.
  • The web-site contains useful tips and tools for parents on how to organise a safe school run.

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